L'Oréal, with reported 2010 consolidated sales of 19.5 billion, tops WWD Beauty Inc’s list of the world’s top 100 beauty companies for 2010, ahead of P&G, Unilever, Estée Lauder and Shiseido. Together, the 100 top companies clocked sales of $176.18 billion in 2010.
1 L'Oréal HQ: Clichy, France
Subsidiaries + Main Brands: L’Oréal Professionnel, Redken, Kerastase, Matrix, L’Oréal Paris, Garnier, Maybelline New York, Lancôme, Giorgio Armani Perfumes & Cosmetics, Yves Saint Laurent, Biotherm, Kiehl’s, Ralph Lauren Fragrances, Shu Uemura, Cacharel, Helena Rubinstein, Diesel, Vichy, La Roche-Posay, SkinCeuticals, Innéov, The Body Shop
2 P&G HQ: Cincinnati
Subsidiaries + Main Brands: Pantene, Head & Shoulders, Clairol, Herbal Essences, Wella, Cover Girl, Hugo Boss, Old Spice, Lacoste, Jean Patou, Gucci, Christina Aguilera, Dolce & Gabbana, Olay, Secret
3 Unilever HQ: London, Rotterdam, Netherlands
Subsidiaries + Main Brands: Axe/Lynx, Impulse, Rexona/Sure, Dove, Lux, Pond's, Suave, Sunsilk/Seda/Sedal/ Hazeline, Timotei, Clear, Mods, Vaseline, Tigi, Monsavon, Radox, Duschdas, Brylcreem
4 The Estée Lauder Cos.
HQ: New York Subsidiaries + Main Brands: Este´e Lauder, Aramis, Clinique Prescriptives, Lab Series, Origins, MAC Cosmetics, Bobbi Brown, Tommy Hilfiger, Kiton, Donna Karan, Darphin, Michael Kors, American Beauty, Flirt, Good Skin Labs, Grassroots Research Labs, Daisy Fuentes
5 Shiseido Co. HQ: Tokyo
Subsidiaries + Main Brands: Shiseido, Cle´de Peau Beaute´, Sea Breeze, Carita, Decle´or, Nars, Joico, Shiseido Professional, Zotos, Bare Escentuals, In and On, Parfums Issey Miyake, Parfums Jean Paul Gaultier, Parfums Narciso Rodriguez,Parfums Elie Saab
6 Avon Products HQ: New York
Subsidiaries + Main Brands: Avon Color, Anew, Skin-So-Soft, Mark, Liz Earle, Tiny Tillia, Advance Techniques, Reese Witherspoon, Derek Jeter, Christian Lacroix, Fergie, Herve´ Le ger
7 Beiersdorf HQ:Hamburg, Germany
Subsidiaries + Main Brands: Nivea, 8x4, Atrix, Labello, Hidrofugal, Eucerin, La Prairie, Juvena, SBT Skin Biology Therapy, Marlies Mo¨ller, Florena, C-Bons Hair Care
8 Kao Group HQ: Tokyo
Subsidiaries + Main Brands: Biore´, Sofina, Asience, Essential, Merit, Liese, Blaune´, Segreta, Cape, Est, Jergens, Cure´l, John Frieda, Goldwell, Molton Brown, Sensai, RMK, Suqqu, Lunasol, Coffret D'Or, Doltier, Evita, Allie, Suisai
9 Johnson & Johnson HQ: New Brunswick, N.J.
Subsidiaries + Main Brands: Neutrogena, Aveeno, RoC, Clean & Clear, Johnson's, Ambi, Purpose, Shower to Shower, Lubriderm, Bebe, Natusan, Penaten, Prim'Age, Vendome, PH5.5, Biafine, Persavon, Sundown, Dabao
10 Chanel HQ: Neuilly-sur-Seine, France
Subsidiaries + Main Brands: Chanel No.5, Allure, Coco, Chance, No.19, Cristalle, Pour Monsieur, Antaeus, Egoi¨ste, Les Exclusifs, Bleu de Chanel, Sublimage, Hydramax + Active, White Essentiel, Le Blanc, Rouge Allure, Le Vernis, Inimitable, Les 4 Ombres, Vitalumie`re, Joues Contrastes
1 L'Oréal HQ: Clichy, France
Subsidiaries + Main Brands: L’Oréal Professionnel, Redken, Kerastase, Matrix, L’Oréal Paris, Garnier, Maybelline New York, Lancôme, Giorgio Armani Perfumes & Cosmetics, Yves Saint Laurent, Biotherm, Kiehl’s, Ralph Lauren Fragrances, Shu Uemura, Cacharel, Helena Rubinstein, Diesel, Vichy, La Roche-Posay, SkinCeuticals, Innéov, The Body Shop
2 P&G HQ: Cincinnati
Subsidiaries + Main Brands: Pantene, Head & Shoulders, Clairol, Herbal Essences, Wella, Cover Girl, Hugo Boss, Old Spice, Lacoste, Jean Patou, Gucci, Christina Aguilera, Dolce & Gabbana, Olay, Secret
3 Unilever HQ: London, Rotterdam, Netherlands
Subsidiaries + Main Brands: Axe/Lynx, Impulse, Rexona/Sure, Dove, Lux, Pond's, Suave, Sunsilk/Seda/Sedal/ Hazeline, Timotei, Clear, Mods, Vaseline, Tigi, Monsavon, Radox, Duschdas, Brylcreem
4 The Estée Lauder Cos.
HQ: New York Subsidiaries + Main Brands: Este´e Lauder, Aramis, Clinique Prescriptives, Lab Series, Origins, MAC Cosmetics, Bobbi Brown, Tommy Hilfiger, Kiton, Donna Karan, Darphin, Michael Kors, American Beauty, Flirt, Good Skin Labs, Grassroots Research Labs, Daisy Fuentes
5 Shiseido Co. HQ: Tokyo
Subsidiaries + Main Brands: Shiseido, Cle´de Peau Beaute´, Sea Breeze, Carita, Decle´or, Nars, Joico, Shiseido Professional, Zotos, Bare Escentuals, In and On, Parfums Issey Miyake, Parfums Jean Paul Gaultier, Parfums Narciso Rodriguez,Parfums Elie Saab
6 Avon Products HQ: New York
Subsidiaries + Main Brands: Avon Color, Anew, Skin-So-Soft, Mark, Liz Earle, Tiny Tillia, Advance Techniques, Reese Witherspoon, Derek Jeter, Christian Lacroix, Fergie, Herve´ Le ger
7 Beiersdorf HQ:Hamburg, Germany
Subsidiaries + Main Brands: Nivea, 8x4, Atrix, Labello, Hidrofugal, Eucerin, La Prairie, Juvena, SBT Skin Biology Therapy, Marlies Mo¨ller, Florena, C-Bons Hair Care
8 Kao Group HQ: Tokyo
Subsidiaries + Main Brands: Biore´, Sofina, Asience, Essential, Merit, Liese, Blaune´, Segreta, Cape, Est, Jergens, Cure´l, John Frieda, Goldwell, Molton Brown, Sensai, RMK, Suqqu, Lunasol, Coffret D'Or, Doltier, Evita, Allie, Suisai
9 Johnson & Johnson HQ: New Brunswick, N.J.
Subsidiaries + Main Brands: Neutrogena, Aveeno, RoC, Clean & Clear, Johnson's, Ambi, Purpose, Shower to Shower, Lubriderm, Bebe, Natusan, Penaten, Prim'Age, Vendome, PH5.5, Biafine, Persavon, Sundown, Dabao
10 Chanel HQ: Neuilly-sur-Seine, France
Subsidiaries + Main Brands: Chanel No.5, Allure, Coco, Chance, No.19, Cristalle, Pour Monsieur, Antaeus, Egoi¨ste, Les Exclusifs, Bleu de Chanel, Sublimage, Hydramax + Active, White Essentiel, Le Blanc, Rouge Allure, Le Vernis, Inimitable, Les 4 Ombres, Vitalumie`re, Joues Contrastes
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