NEW DELHI Footwear retail firm Liberty Shoes on Tuesday said it has appointed Bollywood actor Hrithik Roshan as its brand ambassador. "Hrithik has an immense sense of style and connection with the youth that complements Liberty, which is trying to revamp the brand by adding youthful and vibrant feel to it," Liberty Shoes Director Anupam Bansal said in a statement. The firm said it will introduce a range of new products across all brand portfolios by the end of this month. Besides, it is also planning to strengthen its presence in the southern markets by opening up at least 50 stores.
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